"UNISON's new TV advert launches on Monday. The ad urges public service workers to join UNISON for essential cover wherever they work.
It is part of the union's recruitment campaign, which will include press and social media ads that will be launched over the coming weeks, along with an on-the-ground organising push by staff and activists.
The advert will air on a range of cable and terrestrial stations under the title 'Essential cover before you get to work'. It tells the story of the support and benefits a prospective UNISON member can receive before they even get to work".
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